How To Create A Website Online Course

Are you are an artist, maker or photography and want to know how to create a website for your art, craft or photography business? Do you want to sell more online but don’t have the budget or confidence to invest in getting somebody to do this for you? Has somebody already created a website for you but you want to take more control and understand why it maybe isn’t performing as well as you want it to and become empowered to fix that?

In this course I will take you through the whole process. I will show you how to create a website in easy step by step lessons from basic website design fundamentals through what pages to create and how to create them. I will show you how to list and optimise your products and services to attract more visitors and sales.

£299£399

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This course is aimed at artists, makers and photographers that want to know how to create a high converting art website from scratch as well as those who might already have a website but feel that it is underperforming but are not entirely sure how to fix that. The course will give you an insight into what tools are available to build your website and recommend trusted website hosts and platforms you can use and teach you step by step how to use them.

The course will teach you valuable design techniques you can use regardless of the platform you are using and unlike many other website design courses will teach you from an art industry perspective showing real life artist examples throughout.

The course will teach you the fundamentals of colour, fonts and branding, how and where to register your website domain, choose a website host and design software, fundamentals of website design, the essential pages you need on your website and how to structure things for them to work effectively, photography and image manipulation, shipping, upsells and cross sells and much more.

You will learn how to optimise your website for search engines and how to thoroughly test, launch and then track your website progress.

Lessons include

Your first art website pages

  • choosing an Internet Service Provider (ISP)
  • choosing your domain name
  • registering your website hosting and domain name
  • the WordPress dashboard
  • SSL secure pages
  • installing the DIVI page builder
  • website design fundamentals
  • choosing fonts
  • choosing colours
  • using themes for inspiration
  • designing your website structure
  • creating your first website pages
  • designing your menu
  • creating a website header
  • designing your 'About' page
  • designing your 'Portfolio' page
  • designing your 'Contact' page

Shop, homepage and supporting pages

  • store software / woocommerce
  • product ranges and categories
  • product tags
  • photography essentials
  • lifestyle images
  • more on image size and manipulation
  • creating a product page
  • creating product variants
  • shipping costs
  • importing products
  • your shopping cart
  • your checkout
  • your account area
  • your shop page
  • upsells and cross-sells
  • supporting information pages
  • shipping and delivery dates
  • testimonials / reviews
  • processes pages
  • homepage

Going live

  • connecting to a payment service provider
  • general testing
  • tablet and mobile testing
  • checking for broken links
  • redirecting old website pages
  • page load speed
  • hitting the switch
  • test again
  • setting up email
  • Google Search Console
  • Google Analytics
  • tracking metrics
  • legal requirements

Learn how to create a website. Save money and take the course on your own at your own pace right away with the 'on demand' edition or join the next 'scheduled course' with access to email support, a private Facebook group and peer group and weekly live Q&A Zoom session for the duration of the course. Interested in 2 or more courses then consider my Simple Art Marketing Academy course which combines several courses into one course saving you even more money.

Additional information

Edition

On Demand, Scheduled

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