Free Art Marketing Advice

Welcome to my free art marketing advice blog full of free tips and tricks to help your get your art, craft or photography business online and get your work seen and sold. Please comment if you find this advice useful and share links with others. To take things further checkout my art marketing online courses and join my mailing list for even more content.

152 – Last Order Dates For Christmas

Why Are Last Order Dates Important? Are you clearly advertising your last order dates for Christmas? If you have been doing this for a while you might have noticed that things can get slightly chaotic at this time of year. Many report 80% or more of their annual sales...

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141 – Repeat Art Customers

How To Get Repeat Art Customers - why it's important and one way to do it Generating repeat art customers is essential to creating a strong, sustainable business that grows year on year. Here are a few little tricks that not only generate more sales on the back of...

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155 – Selling Art Overseas After Brexit

Why Should You Be Concerned About Selling Overseas? Selling online opens up a global market place to you. It provides access to lots more customers, however, it also exposes you to extra complications too. These include shipping and additional overseas VAT, sales and...

153 – Last Minute Christmas Art Marketing

Is That It - Are We Done? A couple of years ago I did a post around this time titled 'Is That It - Are We Done?'. The idea was that at this point most of you will either be on your Christmas last orders date or beyond it. At that point do you stop taking orders and...

152 – Last Order Dates For Christmas

Why Are Last Order Dates Important? Are you clearly advertising your last order dates for Christmas? If you have been doing this for a while you might have noticed that things can get slightly chaotic at this time of year. Many report 80% or more of their annual sales...

151 – Create An Art Calendar

Why Produce An Art Calendar? As we get nearer to Christmas you have probably notice lots more calendars for sale. They come in all shapes and sizes and you can find them everywhere - online, at fairs and exhibitions, in shops and galleries. You probably buy one for...

150 – Art Business Supply Issues

Art Business Supply Issues 4th Quarter So we have all seen the news recently. As we continue to ride the pandemic and hurtle towards Christmas it isn't all going to be plain sailing. We had fuel shortages here in the UK recently. This wasn't because fuel was scarce...

149 – Why Clean Your Mailing List?

Why Clean Your Email List? So you have seen the light and realised that you need a mailing list to grow a thriving online art, craft or photography business but why clean your mailing list routinely and what does that actually involve? Your mailing list is an...

148 – Why Use Instagram Notifications

Instagram notifications - what they are and how to use them Why use Instagram notifications? Well you might have heard me say in the past that Instagram restricts or filters content that followers see. You might have heard me say that on average each piece of content...

147 – What Do Your Customers Really Want?

What Do You Do? Let's take a step back before discussing the importance of customer research. Before discussing what your customers really want - what do you do? When you setup your online business, hopefully you put careful thought into what you do. You think about...

146 – Mailing List Vs Social Media

Mailing List Vs Social Media - Does Size Matter? Are you questioning mailing list vs social media in your art business? Does size really matter? Is size influencing your decision about the effort you put into these 2 resources within your online business? Are you...

145 – Video Killed The Radio Star (Part 2)

Where To Use Video On Your Website Hopefully I have convinced you in 144 - Video Killed The Radio Star (Part 1) of the power of using video to sell more art. Put your thoughts of 'how' and 'overcoming that fear' on hold for a short while and just think 'where' using...

144 – Video Killed The Radio Star (Part 1)

Why Is Video Important? Who remembers Buggles and 'Video Killed The Radio Star' back in 1979? It has been played so often since then too though! I had a brief exchange with a client this week and the song was mentioned. We were chatting about 'why is video important...

143 – Art Marketing Tools And Resources

Useful Tools and Resources For Marketing Your Art Before discussing art marketing tools and resources think about how in any business you need tools and resources. Without these it would take you a lot longer to do what you, if you could do it at all. To do your job...

142 – Planning Social Media Giveaways

Why Should Planning Social Media Giveaways Be On Your Radar This Year? 2020 has of course been quite an unusual year for everyone and hopefully you have recently reviewed your previous year. If not you might want to take a look at 139 - Art Business Annual Review....

141 – Repeat Art Customers

How To Get Repeat Art Customers - why it's important and one way to do it Generating repeat art customers is essential to creating a strong, sustainable business that grows year on year. Here are a few little tricks that not only generate more sales on the back of...

140 – Art Business Goal Planning

Art Business Goal Planning - What, When and How In my last post I talked about your Art Business Annual Review, now it is time for art business goal planning! It's an ideal time at this time of year. It is often quiet and a good time to reflect on the last 12 months....

139 – Art Business Annual Review

Art Business Annual Review – time to review your year before planning for the next – but how? So the Christmas rush is over, hopefully you have had time to slow down and relax? You probably need a bit longer still I am sure. But as the year closes you need to start...

138 – Are You Missing Last Minute Christmas Touches?

Are You Missing Last Minute Christmas Touches? Yesterday in amongst all the Covid chaos as the rest of the world shut its borders to the UK, it was the last posting date for orders within the UK. But are you missing any of the last minute Christmas touches? Maybe by...

137 – Why Send A 2nd Art Business Christmas Newsletter?

Why Send A 2nd Art Business Christmas Newsletter? So you sent your 1st Christmas newsletter a few weeks back all being well. You have been rushed off your feet with Christmas orders like my partner Lucy Gell has hopefully so why send a 2nd art business Christmas...

136 – Why Use Instagram Live?

136 Why Use Instagram Live? What is Instagram Live and why use Instagram Live in your art business? You have probably heard of Instagram Live and maybe even watched the odd Instagram Live. Why should you be using it to promote your art, craft and photography? Well...

135 – Using Black Friday To Sell More Art

(Updated 24/11/2021). Black Friday is coming but how can you be using Black Friday to sell more art? Black Friday week is already here if you use Amazon but what is it? Is it all overseas marketing hype and do you really need to be a part of it? These are some of the...

I hope you find my free art marketing advice useful. If you do please comment on the posts and share with others you think might find them useful. To take things to a deeper level checkout one of my online art marketing courses.

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