Free Art Marketing Advice
Welcome to my free art marketing advice blog full of free tips and tricks to help your get your art, craft or photography business online and get your work seen and sold.
Please comment if you find this art marketing advice useful and share links with others. To take things further checkout my art marketing online courses and join my mailing list for even more content.
Most Recent Art Marketing Advice
143 – Art Marketing Tools And Resources
A selection of tried and tested resources to help you build your online art business and run it more effectively
142 – Planning Social Media Giveaways
Why planning social media giveaways should be part of your growth planning for both your social media and mailing list
141 – Repeat Art Customers
How To Get Repeat Art Customers - why it's important and one way to do it Generating repeat art customers is essential to creating a strong, sustainable business that grows year on year. Here are a few little tricks that not only generate more sales on the back of...
140 – Art Business Goal Planning
Art business goal planning. The what, when and how behind how to achieve your business goals
139 – Art Business Annual Review
The best time to conduct your art business annual review is at the end of the year. But what does it involve and how do you do it so that you start next year stronger?
138 – Are You Missing Last Minute Christmas Touches?
Are you missing any last minute Christmas touches before you have that well earned rest?
137 – Why Send A 2nd Art Business Christmas Newsletter?
Why you should send a 2nd Christmas newsletter. When to send it and what to mention.
136 – Why Use Instagram Live?
Why use Instagram Live? What is all the fuss about and why will it help grow your art, craft or photography business?
135 – Using Black Friday To Sell More Art
What is Black Friday and how can you use it to sell more art even without discounting
New Art Marketing Website
My new Simple Art Marketing website went live today. I hope you like it and find it useful?
134 – Why Has Instagram Engagement Dropped Recently?
Why has your Instagram engagement dropped recently? Let me try to explain why and what you can do about it
133 – Currency Rounding In Etsy
What is Etsy’s new feature for rounding International currencies and why should you use it?
132 – Why Open A Redbubble Shop
What is a Redbubble shop and should you consider opening one to sell more of your art?
131 – Using Preorders In Your Art Business
Why should you consider preorders in the 4th quarter to raise finance to purchase Christmas stock?
129 – Why Does Instagram Exist?
Why does Instagram exist? What is its business aim and how does understanding that help you to use it to your advantage?
127 – Why Sell Art Cards To Promote Your Art?
Why sell art cards to promote your art? How to use this powerful marketing tool effectively in your art, craft or photography business.
99 – Why Use Free Delivery?
Why should you be using free delivery in your home market and how to do it without losing money.
92 – Art Business Time Management
Art business time management. How to find the time you when don’t think your have any using a business planner.
78 – Instagram Social Media Giveaway Final Push
Do what most people don’t do at the end of your social media giveaway and generate even more opportunities for growth and sales
77 – Instagram Art Giveaway Winner
How to close your Instagram art giveaway, choose and announce a random winner
76 – Keeping Up Instagram Giveaway Momentum
How to keep the momentum going when running an Instagram giveaway to gain maximum exposure
75 – Main Instagram Giveaway Post
Posting your main Instagram giveaway post and images, copy and rules you should include to make it work well for you.
74 – Instagram Giveaway Anticipation
Why it is important to create some anticipation before running your Instagram giveaway in order to make it work much harder for you.
73 – Announcing An Instagram Giveaway
How to announce an Instagram Giveaway in a series of carefully crafted social posts, newsletters and blogs to gain maximum exposure.
72 – Instagram Giveaway Guidelines
Instagram giveaway guidelines – what considerations should you have as you design your giveaway to make it successful and to avoid breaking any rules
71 – How To Run An Instagram Giveaway
How to run an Instagram Giveaway, how it works and why it is such an effective Instagram growth tool
65 – Christmas Begins In August
Why does Christmas begin in August for artists, makers and photographers?
38 – Generating Instagram Engagement With New Likes & Follows
Why is it important to increase Instagram engagement through talking to new likes and follows on your account?
18 – How To Get More Mailing List Subscribers
How To Get More Mailing List Subscribers - Prize Draw & Order Discounts In 15 - Do I Need A Mailing List For My Art Business I talked about how important your emailing list is and how smaller numbers are as valuable as some of the larger numbers you...
15 – Do I Need A Mailing List For My Art Business?
Why is it essential to have a mailing list at the core of your online art, craft or photography business?
10 – 1st Art Website Homepage Design Essentials
A few simple art website homepage design essentials you should consider when designing your first art website.
9 – Create Your First Art Website
Create your 1st website. What do you need to get started? What are the options?
8 – Choose A Domain Name For Your Art Business
What is a domain name and how do you choose one and register it for your art business?
7 – Create Your Art Business Branding
Why is branding important for your online art business and what does it involve?
6 – Create a Logo For Your Art Business
Do you need to create a logo for your art business? Why do you need one? What to consider and more.
5 – Do You Need To Rethink Your Art Business?
Is it time to rethink your art business? Its important to step back and reassess what you did before regularly as you move forward.
4 – Who Does What You Do In Your Art Business Already?
Who else does what you do in your art business? Find other art, craft and photograpy businesses similar to yours online and learn from them
3 – What Are Your Unique Selling Points (USPs)?
What are your unique selling points (USPs) and why is it important to identify them early on?
2 – Define What You Do
Why it is important to define what you do clearly early on when describing your business
1 – Choose A Name For Your Art Business
Choosing a name for your art, craft or photography business can be confusing. Here are some things to consider.
The 100 Day Project
An introduction to my 100 day project and how I used this project to help me focus on starting to document my knowledge of art, craft and photography online marketing
143 – Art Marketing Tools And Resources
Useful Tools and Resources For Marketing Your Art Before discussing art marketing tools and resources think about how in any business you need tools and resources. Without these it would take you a lot longer to do what you, if you could do it at all. To do your job...
142 – Planning Social Media Giveaways
Why Should Planning Social Media Giveaways Be On Your Radar This Year? 2020 has of course been quite an unusual year for everyone and hopefully you have recently reviewed your previous year. If not you might want to take a look at 139 - Art Business Annual Review....
141 – Repeat Art Customers
How To Get Repeat Art Customers - why it's important and one way to do it Generating repeat art customers is essential to creating a strong, sustainable business that grows year on year. Here are a few little tricks that not only generate more sales on the back of...
140 – Art Business Goal Planning
Art Business Goal Planning - What, When and How In my last post I talked about your Art Business Annual Review, now it is time for art business goal planning! It's an ideal time at this time of year. It is often quiet and a good time to reflect on the last 12 months....
139 – Art Business Annual Review
Art Business Annual Review – time to review your year before planning for the next – but how? So the Christmas rush is over, hopefully you have had time to slow down and relax? You probably need a bit longer still I am sure. But as the year closes you need to start...
138 – Are You Missing Last Minute Christmas Touches?
Are You Missing Last Minute Christmas Touches? Yesterday in amongst all the Covid chaos as the rest of the world shut its borders to the UK, it was the last posting date for orders within the UK. But are you missing any of the last minute Christmas touches? Maybe by...
137 – Why Send A 2nd Art Business Christmas Newsletter?
Why Send A 2nd Art Business Christmas Newsletter? So you sent your 1st Christmas newsletter a few weeks back all being well. You have been rushed off your feet with Christmas orders like my partner Lucy Gell has hopefully so why send a 2nd art business Christmas...
136 – Why Use Instagram Live?
136 Why Use Instagram Live? What is Instagram Live and why use Instagram Live in your art business? You have probably heard of Instagram Live and maybe even watched the odd Instagram Live. Why should you be using it to promote your art, craft and photography? Well...
135 – Using Black Friday To Sell More Art
Black Friday is coming but how can you be using Black Friday to sell more art? Black Friday week is already here if you use Amazon but what is it? Is it all overseas marketing hype and do you really need to be a part of it? These are some of the questions I am often...
New Art Marketing Website
New Art Marketing Website As many readers of my blog will have realised I have traded as Instinctive Systems since 1991. Today I launched my new art marketing website simpleartmarketing.co.uk. I rebranded and started trading as Simple Art Marketing earlier this year....
134 – Why Has Instagram Engagement Dropped Recently?
Why Has My Instagram Engagement Dropped - what has changed and what can I do about it? Has anybody else noticed a drop in their Instagram engagement recently? Have you noticed considerably fewer likes on your posts, fewer comments, fewer...
133 – Currency Rounding In Etsy
Currency Rounding In Etsy - Why You Should Consider Rounding Prices To Help Overseas Sales If you have logged into your Etsy account recently you might have noticed a message about rounding prices in other currencies. This great new feature has recently been...
132 – Why Open A Redbubble Shop
Why Open A Redbubble Shop - awesome products from independent artists like you It can be confusing where to sell your art online these days and where will you find the time - what with your website, Etsy, NuMonday, Folksy, Fine...
131 – Using Preorders In Your Art Business
Using Preorders In Your Art Business Approaching The 4th Quarter - How Can They Help To Make Christmas More Successful Hopefully you read the recent update to my post 65 - Christmas Begins In August recently as we approach that 4th...
129 – Why Does Instagram Exist?
Why Does Instagram Exist? - what is it's main business goal and how does understanding it help you? You have probably heard me ask the question before - why does Instagram exist (or Facebook or any other social media platform for that matter)? It isn't...
127 – Why Sell Art Cards To Promote Your Art?
Why Sell Art Cards To Promote Your Art - why they are essential and how to sell them efficiently So why sell art cards in your online art or photography business? Do you put your art or photographs onto greeting cards or art cards? Have you experimented...
99 – Why Use Free Delivery?
Why Use Free Delivery - why it is important and how you do it without losing money? This week I have been thinking about 'Why Use Free Delivery'. I have been making some price adjustments to a customer website and starting to build an Etsy shop for them. Prices have...
92 – Art Business Time Management
There Isn't Time - Or Is There? How are you finding your art business time management? I have been struggling with what is probably a very familiar feeling to most of you - there just isn't enough time! There wasn't enough time to post about everything I...
78 – Instagram Social Media Giveaway Final Push
How To Make A Social Media Giveaway Go Further After The Draw So your social media giveaway has closed. You have had lots of new followers and interest in your work. You have drawn your winner and you have posted out the giveaway prize. So is that it?...
77 – Instagram Art Giveaway Winner
How To Close The Instagram Art Giveaway & Announce A Winner Ok nearly there with your Instagram art giveaway but how do you draw and then announce your winner? Well there are a few things to consider here close the giveaway so you know who...
I hope you find my free art marketing advice useful. If you do please comment on the posts and share with others you think might find them useful. To take things to a deeper level checkout one of my online art marketing courses.